Irene Lopez

An SEO Copywriter and Digital Content Strategist based in India. I specialise in the strategic crafting of business content that increases visibility and generates organic traffic. Email me at connect@irenelopezwriter.com or message me here

How to Install a Plugin on Your WordPress Website [ Using 3 Failproof Step-by-step Methods ]

How to Install a Plugin on Your WordPress Website using 3 methods

So you want to learn how to install a plugin for your WordPress website? Read on, this article is for you… At some point, after you’ve built your WordPress website, you’re going to come across the term ‘plugin’. A plugin is a software application that you install into your WordPress website so you can extend … Read moreHow to Install a Plugin on Your WordPress Website [ Using 3 Failproof Step-by-step Methods ]

What is Image Optimization and Why Is It Important for Your Website? [+6 Best Image Optimization WordPress Plugins ]

What is Image Optimization and Why Its Important to Do It

Images serve a lot of useful purposes on your website. For one, they break up the monotony of textual matter so that the experience of consuming your content becomes a lot more visually engaging and arresting. For another, they help to explain concepts in way that’s sometimes much easier to understand than reading text. Images … Read moreWhat is Image Optimization and Why Is It Important for Your Website? [+6 Best Image Optimization WordPress Plugins ]

Why You Should Optimize B2B Content for Every Stage of the Marketing Funnel

Why You Should Optimize B2B content for every stage of the marketing funnel

What if your content marketing strategy was inadvertently costing you leads and signups?  If you’re a B2B business that hasn’t been getting optimal results from your content marketing strategy, you could be making one costly mistake  – you’re not creating content optimized for each stage of the buyer journey, otherwise known as ‘the marketing funnel’. … Read moreWhy You Should Optimize B2B Content for Every Stage of the Marketing Funnel

27 Best Sites to Find Free Images for Your Website

27 Best Sites to Find Free Images for Your Website

One of the biggest challenges new bloggers or website owners face is finding free images for your website.  The internet is a huge blessing in that you can find anything and everything you need in terms of pictures, videos, and audio content. But just because all of this content is easily available online, it doesn’t … Read more27 Best Sites to Find Free Images for Your Website

The 7 Biggest Content Marketing Trends for 2021 and Beyond You Need to Know About

7 Biggest Content Marketing Trends for 2021 and Beyond

Forecasting content marketing trends for 2021 and beyond, with everything that’s happened, can seem premature. But we are living in unique times. While the long-term impact of COVID-19 economically is an entire topic on its own, it does looks like the worst of the pandemic is finally getting over.  It’s time to ‘girdle your loins’, … Read moreThe 7 Biggest Content Marketing Trends for 2021 and Beyond You Need to Know About

6 Big Reasons Why You Should Hire a Content Writer for Your Small Business

6 Big Reasons Why You Should Hire a Content Writer for Your Business

Wondering whether hiring a content writer for your small business is a good idea? It’s an established fact that content marketing is one of the best methods to launch, grow, and scale your business online. But when you’re a small business or a business that’s just starting out, it can be an overwhelming experience dealing … Read more6 Big Reasons Why You Should Hire a Content Writer for Your Small Business

How to Hire a Content Writer For Your Business (The Productive 8-Step Framework)

How to Hire a Content Writer for Your Business

Content writers are really easy to find. However, knowing how to hire a content writer that’s the right match for your business is a whole different ball game altogether. Remember that it isn’t just about hiring skills. It’s also about finding the most compatible culture-fit in terms of personality traits and skill-match. Most importantly, it’s … Read moreHow to Hire a Content Writer For Your Business (The Productive 8-Step Framework)

The Complete Mindset Training to Become a Successful Blogger [ 4 Powerful Mental Strategies ]

Mindset Training to Become a Successful Blogger

Running a blog isn’t a short sprint. It’s a marathon. Just take a look at some of the top-ranking blogs on google and you will find that none of them has just one post and no subscriber list. In fact, the most popular and high-ranking sites have been blogging consistently and building an audience over … Read moreThe Complete Mindset Training to Become a Successful Blogger [ 4 Powerful Mental Strategies ]

How to Come Up With Great Blog Post Ideas for Your Website – 10 Methods That Work

How to Find Great Blog Post Ideas

Blog post ideas – they’re either your best friend or your worst nightmare come to life! If you’re an aspiring blogger looking to create a profitable blog/website, you absolutely need to have your own arsenal of fresh and trendy blog post ideas. With over 2 million blog posts going live on the internet daily, the … Read moreHow to Come Up With Great Blog Post Ideas for Your Website – 10 Methods That Work

Disclaimer

DISCLAIMER Last updated: 2020-07-18 WEBSITE DISCLAIMER The information provided by IreneLopezWriter (“Company”, “we”, “our”, “us”) on irenelopezwriter.com (the “Site”) is for general informational purposes only. All information on the Site is provided in good faith, however we make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability, or completeness of any information … Read moreDisclaimer